SeanWeafer.com

From Expert to Highly Trusted Advisor

Sales and Leadership Capability Coach | Keynote Speaker | Author. 
Transforming Experts into Highly Trusted Advisors. 
Enhancing Sales, Leadership, Communications, Networking, Speaking & Presenting and Coaching Capability.

Book a Consultation Call Here

G2S Coaching: Empower Growth Today

Businesswoman addressing a meeting in office

Leadership Capability Coaching

Professional experts (accountants, lawyers, finance and tech professionals) - as well as entrepreneurs of all kinds - often rely on their technical credibility for leadership authority - but real leadership success comes from communications, influence, visibility and presence. The G2S (Global to Specific) Coaching System helps you to:

✅ Sharpen your leadership focus

✅ Master role change

✅ Transform your communications, influence and executive brand

✅ Master stakeholder, team and client relationships

✅ Achieve the goals that move your business team forward

✅ Master business development

Whether you're scaling a team, stepping into a new role, or aiming to grow your firm - this is where clarity, control and confidence begin.

Book a Consultation Here

International business people discussing financial plan at boardroom meeting.

Sales Capability Coaching

Ready to Win More of the Right Clients?

If you're a professional services advisor, tech founder or SMB owner, you already know sales success isn't just about tactics - it’s about game changing influencing skills, strategy, mindset and momentum.

That’s where this personal, customized, 8-session coaching program comes in.

Work directly with an experienced sales and leadership coach to:

✅ Win more high-value clients
✅ Unlock new revenue streams
✅ Retain and grow key accounts
✅ Boost your confidence and motivation
✅ Sell with authenticity

You’ll focus on two key business goals that will immediately move the dial.

If closing or keeping just one extra client can shift your sales revenue this quarter - then let’s talk.

👉 Book a Consultation Here

African American businessman mentor training diverse employees team at briefing

Personal Growth Coaching

You already have the skills, the experience and the success. But mindset? That’s the foundation everything else sits on.

If you’re feeling stuck, doubting yourself or hitting the same invisible ceiling - your mindset may be holding you back more than your circumstances.

Through personal coaching, I help professionals like you identify and overcome the hidden mental patterns and emotional habits that keep you second-guessing, playing small, or feeling unfulfilled - even when everything looks “successful” on the outside.

✅ Rewire limiting beliefs and perfectionist thinking

✅ Build emotional resilience and confidence

✅ Strengthen focus, clarity, and personal boundaries

✅ Let go of fear, guilt, imposter syndrome or “shoulds”

✅ Align your inner world with your outer goals

Book a Consultation Here.

What Other Top Achievers Say About Working With Sean Weafer

Slide 1 of 10

I can't recommend Sean highly enough. He is brilliant at simplifying issues and cutting through the noise and nonsense to spot core issues. Most of all he is a rock of sense. Everyone in a leadership role will benefit in some way from working with Sean and will improve what they do and how they do it. Whether they think they need to or not.

- Matthew Cole, Head of Corporate at DLA Piper Ireland

Sean's G2S Leadership Coaching program has been brilliant and really helped me understand how I approach leadership and what my values are. I would recommend the program to anybody who would like to understand themselves better, learn to communicate more effectively and improve their leadership.

- Kevin Quinn, Tax Partner, Azets

Sean has worked with CORE over the years and I have recently realised that what was learned in coaching has now become the fabric of how we operate. His teachings on becoming high trust advisors has continued to help us add real value to the solutions and services we provide. The phrase 'Sean Weafer says...' has become part of our internal communication and as a coach and mentor I would have no hesitation in recommending him.

- Geraldine Quinlan Bourke, General Manager, Core Technology

Fantastic working with Sean, its very rare you can walk out of a session with a ready to go tool for success.

- Richard Kinsella, Director Business Transformation Consulting, EY

I highly recommend Sean Weafer’s High Trust Advisor training sessions. Sean’s content and presentation style are thoroughly engaging and enjoyable. The skills and techniques he teaches during his sessions will provide valuable tools for myself and my colleagues to use in the future, and I am eager to implement them.

- James Lang, Health & Protection Principal Consultant, Broadstone.

Over the 25 or so years of my career to date I’ve been on numerous training courses. None have left an impression like the High Trust Advisor program delivered by Sean Weafer. The content, structure and delivery was head and shoulders above anything else I’d done before. I recommend Sean Weafer and this course as a valuable undertaking for anyone interested in bringing your business conversations and communications to the next level.

- Eamon McGlade, Senior Datacentre Solution Engineer, Dell Technologies

I have gone through many different trainings throughout my career but this is the first time I saw 500% team engagement and attention from start to finish. Already I have seen positive results from the team from a customer engagement point of view post Sean’s training. The mind shift change Sean instilled in the team are changes that will stay with me and the team until the day we retire.

- Ian McNally, Kuehne + Nagel

I did the G2S Executive Coaching Program with Sean over 4 months and I could not be more thankful that I did. I transitioned into a new role and Sean helped tremendously with managing the change, helping me define my new role, my vision, my values and my short and long term strategy. His approach is realistic, effective and tailored to your needs.

- Elaine Carmody, Global Director, Finance Transformation & Operations, Indeed.com

Sean ensured everyone was challenged to get the most out of the High Trust Advisor sessions. A number of my team went through these workshops as well and it was great to see experienced professionals coming back with new ideas and renewed energy to manage the needs of our customers. I would highly recommend Sean to all Professionals regardless of their experience as there definitely will be something new to learn.

- Henry Cleary, Treasury & Banking, Bank of Ireland

Seán's coaching and guidance was a huge help to me. The skills and techniques which he taught me enabled me to achieve tangible benefits by making simple and repeatable changes in my approach to business development. It has allowed me to grow my practice in a much more focused way.

- Micheál Mulvey, Corporate Partner, Simmons & Simmons

I can't recommend Sean highly enough. He is brilliant at simplifying issues and cutting through the noise and nonsense to spot core issues. Most of all he is a rock of sense. Everyone in a leadership role will benefit in some way from working with Sean and will improve what they do and how they do it. Whether they think they need to or not.

- Matthew Cole, Head of Corporate at DLA Piper Ireland

Sean's G2S Leadership Coaching program has been brilliant and really helped me understand how I approach leadership and what my values are. I would recommend the program to anybody who would like to understand themselves better, learn to communicate more effectively and improve their leadership.

- Kevin Quinn, Tax Partner, Azets

Sean has worked with CORE over the years and I have recently realised that what was learned in coaching has now become the fabric of how we operate. His teachings on becoming high trust advisors has continued to help us add real value to the solutions and services we provide. The phrase 'Sean Weafer says...' has become part of our internal communication and as a coach and mentor I would have no hesitation in recommending him.

- Geraldine Quinlan Bourke, General Manager, Core Technology

Fantastic working with Sean, its very rare you can walk out of a session with a ready to go tool for success.

- Richard Kinsella, Director Business Transformation Consulting, EY

I highly recommend Sean Weafer’s High Trust Advisor training sessions. Sean’s content and presentation style are thoroughly engaging and enjoyable. The skills and techniques he teaches during his sessions will provide valuable tools for myself and my colleagues to use in the future, and I am eager to implement them.

- James Lang, Health & Protection Principal Consultant, Broadstone.

Over the 25 or so years of my career to date I’ve been on numerous training courses. None have left an impression like the High Trust Advisor program delivered by Sean Weafer. The content, structure and delivery was head and shoulders above anything else I’d done before. I recommend Sean Weafer and this course as a valuable undertaking for anyone interested in bringing your business conversations and communications to the next level.

- Eamon McGlade, Senior Datacentre Solution Engineer, Dell Technologies

I have gone through many different trainings throughout my career but this is the first time I saw 500% team engagement and attention from start to finish. Already I have seen positive results from the team from a customer engagement point of view post Sean’s training. The mind shift change Sean instilled in the team are changes that will stay with me and the team until the day we retire.

- Ian McNally, Kuehne + Nagel

I did the G2S Executive Coaching Program with Sean over 4 months and I could not be more thankful that I did. I transitioned into a new role and Sean helped tremendously with managing the change, helping me define my new role, my vision, my values and my short and long term strategy. His approach is realistic, effective and tailored to your needs.

- Elaine Carmody, Global Director, Finance Transformation & Operations, Indeed.com

Sean ensured everyone was challenged to get the most out of the High Trust Advisor sessions. A number of my team went through these workshops as well and it was great to see experienced professionals coming back with new ideas and renewed energy to manage the needs of our customers. I would highly recommend Sean to all Professionals regardless of their experience as there definitely will be something new to learn.

- Henry Cleary, Treasury & Banking, Bank of Ireland

Seán's coaching and guidance was a huge help to me. The skills and techniques which he taught me enabled me to achieve tangible benefits by making simple and repeatable changes in my approach to business development. It has allowed me to grow my practice in a much more focused way.

- Micheál Mulvey, Corporate Partner, Simmons & Simmons

I can't recommend Sean highly enough. He is brilliant at simplifying issues and cutting through the noise and nonsense to spot core issues. Most of all he is a rock of sense. Everyone in a leadership role will benefit in some way from working with Sean and will improve what they do and how they do it. Whether they think they need to or not.

- Matthew Cole, Head of Corporate at DLA Piper Ireland

Sean's G2S Leadership Coaching program has been brilliant and really helped me understand how I approach leadership and what my values are. I would recommend the program to anybody who would like to understand themselves better, learn to communicate more effectively and improve their leadership.

- Kevin Quinn, Tax Partner, Azets

Sean has worked with CORE over the years and I have recently realised that what was learned in coaching has now become the fabric of how we operate. His teachings on becoming high trust advisors has continued to help us add real value to the solutions and services we provide. The phrase 'Sean Weafer says...' has become part of our internal communication and as a coach and mentor I would have no hesitation in recommending him.

- Geraldine Quinlan Bourke, General Manager, Core Technology

Fantastic working with Sean, its very rare you can walk out of a session with a ready to go tool for success.

- Richard Kinsella, Director Business Transformation Consulting, EY

I highly recommend Sean Weafer’s High Trust Advisor training sessions. Sean’s content and presentation style are thoroughly engaging and enjoyable. The skills and techniques he teaches during his sessions will provide valuable tools for myself and my colleagues to use in the future, and I am eager to implement them.

- James Lang, Health & Protection Principal Consultant, Broadstone.

Over the 25 or so years of my career to date I’ve been on numerous training courses. None have left an impression like the High Trust Advisor program delivered by Sean Weafer. The content, structure and delivery was head and shoulders above anything else I’d done before. I recommend Sean Weafer and this course as a valuable undertaking for anyone interested in bringing your business conversations and communications to the next level.

- Eamon McGlade, Senior Datacentre Solution Engineer, Dell Technologies

I have gone through many different trainings throughout my career but this is the first time I saw 500% team engagement and attention from start to finish. Already I have seen positive results from the team from a customer engagement point of view post Sean’s training. The mind shift change Sean instilled in the team are changes that will stay with me and the team until the day we retire.

- Ian McNally, Kuehne + Nagel

I did the G2S Executive Coaching Program with Sean over 4 months and I could not be more thankful that I did. I transitioned into a new role and Sean helped tremendously with managing the change, helping me define my new role, my vision, my values and my short and long term strategy. His approach is realistic, effective and tailored to your needs.

- Elaine Carmody, Global Director, Finance Transformation & Operations, Indeed.com

Sean ensured everyone was challenged to get the most out of the High Trust Advisor sessions. A number of my team went through these workshops as well and it was great to see experienced professionals coming back with new ideas and renewed energy to manage the needs of our customers. I would highly recommend Sean to all Professionals regardless of their experience as there definitely will be something new to learn.

- Henry Cleary, Treasury & Banking, Bank of Ireland

Seán's coaching and guidance was a huge help to me. The skills and techniques which he taught me enabled me to achieve tangible benefits by making simple and repeatable changes in my approach to business development. It has allowed me to grow my practice in a much more focused way.

- Micheál Mulvey, Corporate Partner, Simmons & Simmons

Transform Your Networking, Sales, Leadership, Communications and Sales Management Capability

Networking Skills

In today’s hyper-connected world, networking is no longer a 'nice to have' - it’s a critical leadership and business development skill.

Whether you're a seasoned professional, technical expert, or emerging leader, your ability to build strong, trusted relationships with clients and colleagues directly impacts your success.

Our networking workshop empowers professionals and business developers to move beyond awkward small talk or transactional mindsets to master the art of authentic, strategic networking - that creates opportunity.

Through this practical and fun workshop, discover how to connect with influence, grow opportunity-rich networks and turn conversations into lasting commercial relationships - both online and face to face.

Book a Consultation Call Here

Customised Sales & Team Communications Workshops

The Highly Trusted Advisor modular sales and/or team communications program allows you to tailor your ideal sales or communications workshop(s) for your sales or expert team or organisation.

Choose from:

Module 1: MINDSET, MOTIVATION & MESSAGING How to develop a powerful growth mindset and motivation techniques and how to create compelling new sales or business messages.

Module 2: STOP HESITATING; START NETWORKING! How to master the skills of professional networking, brand-building and referral success

Module 3: CONNECTING IN COLOUR - How to build high levels of trust with prospects, clients and colleagues.

Module 4: ADVANCED QUESTIONING & INFLUENCING SKILLS - How to deploy advanced questioning and objection handling skills in meetings and lead conversations that convert.

Module 5: THE PSYCHOLOGY OF WINNING PRESENTATIONS - How to use winning presentation psychology, structure and skills to win more business and influence.

Module 6: MANAGING YOUR PROFESSIONAL TIME: How to master focus and time management.

Choose a program already proven with firms such as DLA Piper, Azets, EY, Grant Thornton, Microsoft, Dell Technologies, Bank of Ireland and many more.

Book a Consultation Call Here

Sales Manager Mentoring

Your Sales Managers Are the Key to Your Sales Orgs Performance.

Too often, sales managers are promoted into the role without being taught how to lead, coach or build a performance culture - while still chasing targets and managing pressure.

The result? Good training gets lost. Revenue plateaus. Teams underperform.

That’s where the Sales Manager Pro program comes in.

Our 6-month mentoring and enablement program turns sales managers into confident leaders and capable coaches - creating measurable impact where it counts.

✅ Live coaching to embed skills in real-time
✅ Bite-sized learning your team can actually use
✅ Peer-mentoring and networking
✅ Measurable behaviour change and performance uplift
✅ A repeatable culture of coaching and trust

- When managers spend just 20% of their time coaching, teams see a 28% lift in win rates, improved engagement and retention, and consistent growth.

- Yet 73% of sales managers coach less than 5% of the time.

(Sources: Gurus Coach and Center for Sales Strategy).

We’ll help your managers become multipliers of performance. Let’s talk.

👉 Book a Consultation Call Now

Let’s help your sales managers fulfill their potential and that of their teams.

Looking For a Top Speaker for An Event?

Sean is an award-winning international keynote, break-out and expert panel speaker - having spoken at national and international conferences on sales, networking, communications and leadership around the world to locally and online. 

He delivers high-value content, interspersed with lots of humour, to uplift and inform your audiences with key skills and understandings.  

Presentations can be tailored specifically for your audience and the event. To find out more just click on the link below.

Book a Consultation Call Watch Sean Close the Vancouver Global Speakers Summit

Fractional Sales and Growth Leadership and Enablement

If you want to scale performance, drive growth and level up your leadership or sales team - now’s the time to bring in some expert, on-demand, support.

Transform your technical or knowledge experts into highly-trusted commercial leaders - without hiring a full-time Head of Sales Enablement.

This is fractional sales enablement leadership for firms where legal, accounting, finance or technical experts or SMB owners need to sell authentically, lead conversations that convert, develop and deliver powerful presentations and grow income.

If you have partners, directors, client leads, that are sales teams expected to sell - but with no formal sales leadership enablement function - or growth is dependent on a founder or a small number of experts, Sean can help.

As a fractional sales and growth enablement leader, Sean Weafer works alongside founders, CEOs, leadership, SMB owners and sales teams to:

✅ Build confident, high-impact leaders
✅ Develop sales strategies that actually convert
✅ Coach senior teams to lead, influence and grow
✅ Create sustainable systems for business development and performance
✅ Empower sales organisations with the motivation and training to win over their competitors.

If you struggle with:

1. Inconsistent sales culture or process.
2. Under-leveraged talent - strong advisors, weak closers.
3. Missing revenue opportunities from upselling/cross-selling

and want:

1. Confident, structured sales conversations.
2. Trusted client relationships that convert.
3. Scalable business development systems.
4. Team clarity and accountability without micromanagement and
5. If you're ready to accelerate results and get your team performing at a higher level...

👉 Let’s start with a conversation.

Book a Consultation Call Here

Move From Expertise to Influence with ExpertToInfluence.pro

The Ultimate Online Business Growth Academy for Experts and Entrepreneurs.

For ambitious experts and entrepreneurs who want to sell, coach their teams and communicate with authenticity, trust and influence,

Join a proven program that enables you to:

✅ Present, network and sell authentically and successfully.

✅ Fill your client list with warm referrals without ever feeling “salesy”

✅ Successfully lead, coach and manage teams

✅ Handle objections easily

✅ Close more deals with confidence

✅ Lead conversations that convert clients and colleagues

✅ Build a strong professional profile

✅ Position your value with others

✅ Maximise your productive time and

✅ Boost Your Business or Career Success

All delivered through:

✅ Regular live 30-minute booster coaching calls

✅ Quick and simple weekly lesson plans

✅ An extensive 24/7 video library

✅ A professionals only community

✅ Direct coach access

All designed for busy professionals like you.

Try FREE for 7 days.

You’ve spent years becoming the expert you are.

Now, become the Highly Trusted Advisor & the ‘go to’ authority that people seek out.

So Why Apply to Join?

✅ Learn how to attract clients, not chase them
✅ Build real confidence in sales or leadership conversations
✅ Position yourself as a highly trusted advisor - not just an expert or a vendor
✅ Grow your income, visibility and impact
✅ Get access to experienced coaches who’ve trained hundreds of experts just like you.

Join Today And Unlock Your Influence to Grow Income or Lead Teams.

Click here for Your ExpertToInfluence.pro Application Call

Click to Apply Here

Professional Group Presentation and Discussion in Office

Sean Weafer
Sean Weafer is one of Europe's top coaches and professional speakers and an international sales and leadership enablement expert, G2S and Marshall Goldsmith certified coach and author.

He advises small, medium and enterprise level professional services, tech, logistics, financial firms, SMB owners - and professional sales teams - on how to increase productivity, clients and fees through individual and strategic sales, leadership and communications.

He specialises in transforming knowledge and technical experts into influencers able to win clients, speak with impact, communicate their value with ease and lead successful organisations and teams.

Originally an engineer, Sean is a trained psychotherapist, analytical hypnotherapist and former tech sales director. His diverse background powers a unique approach and insights to ethical sales, leadership, influence and personal growth.

He is a professional member of the EMCC (European Mentoring & Coaching Council).

As an award winning global conference speaker, Sean has delivered keynotes across Europe, the US, Asia and the Middle East.

Enterprise clients have included: DLA Piper, Azets, EY, Microsoft, the Financial Times, Dell Technologies, Bank of Ireland, Indeed.com, Kuehne + Nagel, DB Schenker and many more.

He is the creator of:

- The G2S Coaching System (Global to Specific)
- The High Trust Advisor™ Sales and Leadership Influence Program
- ExpertToInfluence.pro – an online micro-learning and coaching platform for professional advisors, founders and sales managers to grow trust, influence and sales results.

Author of:

The Highly Trusted Advisor (2021)
C.A.S.H: Coaching As a Side Hustle (2020)
Invoking the Feminine (2021)

Based in Dublin, Ireland Sean works in Ireland, the UK, EMEA and North America live and online.

🔗 YouTube: To see Sean in action

https://www.youtube.com/@SeanWeafer

🔗 LinkedIn: Do connect or DM at

https://www.linkedin.com/in/seanweafer

Unlock Your True Potential

Enhance your authentic sales or leadership skills or free yourself from limiting beliefs, with proven coaching and consulting solutions from Sean Weafer & Associates.

Transform your career, business or yourself and achieve your desired goals today.

Perfection is a Myth. Progress is the Mission.

Book a Call